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You examine the matchbox.
You open the matchbox slightly, and can see that it is full of matches.
You close the matchbox, and observe the exterior of the box.
It seems to be made of regular white cardboard. The top cover of the box has a label saying "smoking will harm your lungs", and underneath it, text indicating that the box contains an infinite number of matches.
You do a double-take -- the text indeed does say "contains &inf; matches", with an ampersand and all.
You put the matchbox back to your pocket.
Your jeans that you are no longer wearing, are burning, and so are your pockets. Oops.
All you have is a matchbox and a key in your hand.
And the t-shirt you're wearing.
This is part of The Author's The Game interactive book