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You drop the matchbox. Matches still keep pouring wildly from the box. Suddenly, one of the matches scrapes the matchbox, and the whole heap is light in fire! You instinctively try to dodge the heat blast, but the lighting fire creates a gush of air that pulls you into the bon. You catch fire! 
Oh, you're so screwed. Meanwhile, the burning heap of matches keeps growing, and as it moves, you lose the balance. You try to stand up. The heat becomes unbearable, and the hot air is not really very breathable either. You lose consciousness after a painful struggle, and it's a game over. 
GAME OVER 

This is part of The Author's The Game interactive book